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Words by Elliot Struck

In his signature style of communication, Noa Deane describes his first impressions of Brazil after leaving the airport as thus: “You know how when you get off the plane in a new place, you look at how much stuff there is around? In Brazil I started looking at stuff, and I was like, fuck, there’s a fair bit of stuff here.” Laughter follows and if you’re unfamiliar with Noa’s bizarre (and excellent) wit, here’s a translation: Rio, to junior Deane, was an overwhelming assault to the senses on first impression.

Click through to read the full story...

Rusty presents TUFF - Watch it online now

Rusty Presents TUFF a Noa Deane movie featuring Josh Kerr & Dylan Goodale. A collection of clips including a trip to New Zealand, a week in West OZ scoring the Box & North Point and some unseen footage from Cluster mixed with some strange and interesting tunes dancing around some seriously tweaked clips.
Watch & download here.
Clip by Kai Neville

Metal Aloha Launch Party @Rusty_Manly

The Rusty Metal Aloha Launch Party at our Manly Store.


Rusty Spring 2015 - Vibe Clip

Watch the Rusty Spring 2015 vibe clip featuring Mimi Elashiry, Lydia Kirwood and Noa Deane.

Shop the collection online and in stores now.

The 'Bi Polar'

Josh Kerr hand shaped this asymmetrical surfboard under the guidance of the legendary Rusty Preisendorfer. Josh is calling this board the "Bi Polar" due to its asymmetrical outline, he has taken the board to compete in the WSL event at Tahiti, Teahupo'o this week and after the event the board is being auctioned off on ebay with all proceeds going to big wave charger Darryl "Flea" Virostko's FleaHab rehabilitation programme.

The mission of FleaHab is to provide a sober living environment, created to integrate exercise and a healthy lifestyle into the recovery process for those afflicted with drug or alcohol addiction. FleaHab will provide an alternative sober living program for clients interested in a more holistic approach to recovery. With the help of friends, family, and business associates, Darryl is incorporating what he has learned to work for his sobriety into a concept to help others. He has worked with recovering addicts locally and experienced success in introducing these clients to the benefits of living an active and healthy lifestyle.

“FleaHab is a place where people who are recovering from addiction can live and get back to the healthy activities they enjoy. Activities include: surfing, skateboarding, tennis, golf, biking, hiking, and camping.” – Darryl Virostko

Bidding starts the 14th – 24th of August, free shipping include. Click here to bid

Rusty Spring 2015 Collection

Rusty presents it's Spring 2015 range. Available online and in stores now.

Shot on location in Bali by Ben Sullivan featuring Mimi Elashiry, Lydia Kirwood and Noa Deane.

Hair and make up by Hailey Wilson Creative and Jewelry by Arrow Divine and Aletheia & Phos.


Because summer is just around the corner, we're giving away new season hats. Spend $75 or more online and get a FREE hat. Limited stock, so get in quick. Enter code: FREEHAT at checkout.


Noa Deane's - TUFF World Premier

Words and images via WHAT YOUTH

“That bar is my spirit animal!” is what Tanner Rozunko said when we told him we were doing the TUFF premiere at Don the Beachcomber and that we wanted his band The Rooms to play.

The place is a tiki labyrinth of rum and pineapple. And last night it proved the perfect backdrop for a midsummer’s night rager. We all stormed in and brought all our babes (and damn did you girls look good last night) and watched Noa Deane and his Rusty teammates Josh Kerr and Dylan Goodale shred.

After that The Rooms prompted a massive mosh pit that was ever-so-perfectly secured by our security guard homie Levi (who had such a handle he managed to take some sick selfies in the pit while every grom in town swirled around him.

From there it turned into a sweaty dance party in the tiki rum room where DJ Rusty Buckets and his Iggy Pop lookalike helper dude kept everyone dancing well into the early morning.

Massive thanks to Rusty, Pacifico, D’Blanc and every one of you who came out. 

Spring 2015 Swim Collection

It's here! It's finally here!

The Rusty Spring 2015 Swim Collection has arrived online and in stores. 

Boardshort Fits

Rusty make boardies, good boardies that will give you pleasure from 2ft summer days to terrifying 20ft days. Baordies that stretch, perform, look good and are comfortable. 

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